Welcomes Series Emails

2020

Refresh of the series of Welcome Emails sent by the newsletter after a new customer sign-up. Transformation included change of colour palette to make the series seem more cohesive and related to each other as a story; more personal lifestyles catered to the customer to encourage them to shop; and repetition of elements to show the link between all 3 emails.

Hover to view previous Welcome Series Emails (2017) that were refreshed